Class 11.Eng. Writing Skills CBSE Definition Format Sample with Example

Class 11-English

 WHAT IS AN ADVERTISEMENT?

             

Q1.WHAT Is An ADVERTISEMENT ?

Ans. An advertisement is a paid, non-personal, public communication about causes, goods and services, ideas, organisations, people and places, through means such as direct mail, telephone, print media like newspapers and magazines, radio, television, and the internet. Their content is brief, words limited and sentences not necessarily grammatically correct. A brief description of the products or services advertised and contact address/ phone number/ e-mail must be included in advertisements.

NOTE:

An advertisement is a kind of public announcement asking for or offering services or buying and selling property, goods, etc. or giving information about missing persons, pets, etc. It is a potent medium deliberately used to influence the minds, tastes, and even motives of the masses. It is an announcement made through a popular medium to target a large number of people.

Advertisement 

Question 1:

You are Krishna/ Tisha, Secretary, Greenland Enterprises Ltd, Delhi-110006. Your Chairman has asked you to draft an advertisement for a local daily under the classified columns for the vacant posts of one accountant and two office assistants.

Draft an advertisement.

Answer:

………

SITUATION VACANT Required one accountant and two office assistants for a renowned firm. Minimum qualification: Bachelor’s degree in commerce and work experience of minimum one year. Remuneration—best in the industry. Interested candidates can send their CVs by courier/speed post to Greenland Enterprises Ltd, 4436/16, Daryaganj, Delhi-110006. Contact Krishna, Secretary, Mobile no 98111XXXXX

         

Question 2:

Hotel Lake View. Udaipur, needs young & smart lady receptionists. Write an advertisement to be published in the ‘Situation Vacant’ column of a local newspaper.

Answer:

..

SITUATION VACANT Wanted convent educated, smart and young ladies in the age group 21-25 with plea¬sing personalities and fluency in communication to work as receptionists for a reputed five star hotel. Knowledge of a foreign language besides English will be preferred. Handsome salary and Perks. Apply upto 30th June with complete bio-data and recent passport size photograph to Personnel Manager, Hotel Lake View, Udaipur.

 Question 3:You need two lady checkers for Globe Exports, Virat Nagar, Kolkata 700085. Write an advertisement to be published in the ‘Situation Vacant’ column of The Morning Star, Kolkata.

Answer:

SITUATION VACANT Wanted two smart, impressive young lady checkers for a renowned export house based in Kolkata. Fresh graduates with good communication skills can apply. Attractive salary besides other benefits. Apply to Manager (HRD), Globe Exports, Virat Nagar 700085 up to 15 Nov.

  Question 4:

You are P. Sharma of Varanasi. You want an English (a Mathematics) tutor for your daughter. Write an advertisement to be published in the classified columns of a local newspaper.

Answer:

WANTED LADY TUTOR Wanted a lady tutor to coach a girl of class XII in English. Only ladies with a minimum five years’ experience of teaching S.S.C.E will be considered. Emoluments: travelling expenses plus 2000 to 2500 p.m. depending upon the calibre and experience. Contact: P. Sharma, 128L, Ring Road, Varanasi.

       ……………………..,...........................

Question 5:

You want to sell your old car as you are planning to buy a new one. Draft a suitable advertisement to be published in a local daily under the classified columns.

Varanasi.

Vehicle For Sale Available Ford Ikon 2004, 1300CC, silver colour, travelled 49000 kms only, Chandigarh registration, sparingly used, fitted with alloy wheels and latest Panasonic music system with CD Player, 1000 watts amplifier, woofer and speaker, giving 15 Kmpl petrol with AC, leather upholstery, beize interior, sunroof, good condition, fully insured. No dealers, please. Contact Srishanth Jha, 97112702XX Varanasi.

Question 6:

You want to purchase a flat. Draft an advertisement in about 50 words for a newspaper, detailing your requirements and your capacity to pay.

Answer:

FOR PURCHASE For purchase DLF Flat in South City/DLF Colony with three bed-rooms, D/D with family lounge. Comer flat preferred. Price around 20 to 25 lacs. Bonafide owners or dealers to contact. M.K. Bhasin, 12, Pandara Road, New Delhi-110001. Phone 23285062.

Question 7.

You want to let out a house. Prepare an advertisement to this effect for publication in a newspaper giving the location of the building, nature of accommodation, rent expected, etc.

Answer:

To Let Available newly built marbled house in Sector 22, Gurgaon on lease. Ground Floor 2 rooms, one covered verandah, attached bathroom, kitchen. First Floor 2 rooms, verandah, attached bathroom, modular kitchen. Walking distance to the local market. East/ park facing. 24×7 water, electricity, and security. For bank/ company lease, single executives/ working ladies. Contact Shekhar Yadav, 98141770XX

Question 8:

You are AP Raman of 22/14 Arabi Tank Lane, Trichy, Tamil Nadu. Your grandmother, Chennamo is missing from your home for the last 5 days. Draft a suitable advertisement with all details to be published in a local daily in the classified column.

Answer:

Missing Woman named Chennamo aged 80 years from Orakaiam, since 14th January, 20XX. She is about 5’5”, dark complexion, speaks only Tamil. She was wearing light green saree and slippers. She has a big scar on her forehead. Anyone who finds her will be suitably rewarded. Kindly Contact AP Raman, 22/14 Arabi Tank Lane, Trichy, Tamil Nadu, 81245678XX ……………………..,...........................

Question 9:
You are the Director of the National Institute of Vocational Studies, New Delhi. Draft a suitable advertisement for publication in a national daily highlighting some of the special features of your institute.
Answer:

VOCATIONAL STUDIES NIVS offers diploma courses in Electronics, laser technology, computer and television hardware/software, fashion-designing, etc. Duration – two years. Eligibility – Senior Secondary. Excellent faculty; Well furnished labs and workshops. One year of training. Excellent past record of placement. Quarterly fee – ₹ 1500. Last date for Application – 30 May 20XX. Director National Institute of Vocational Studies, 27 Pusa Road, New Delhi. 25374098.

Question 10:
You are the secretary of the Institute for Career Guidance, Sector 15, Gurgaon specialising in Career guidance and counselling. Draft a suitable advertisement to be published in a daily newspaper.
Answer:

CAREER COUNSELLING Institute for Career Guidance, Counselling and Development of Personality holding summer camps from 1st May. Facilities for games, group discussions, personality development packets, elocution, interviews, and histrionics. Training by a panel of experts. Career-oriented may apply by 20 April. Contact, Secretary, Institute for Career Guidance, Sector 15, Gurgaon. Tel. 26300636.

Question 11:
Sita Tra vels, 227 Jagriti Enclave, Delhi offers a package tour for 3 nights 14 days in Mauritius for ₹ 10,000 per person. Draft an advertisement for publication in a national daily in about 50 words. Give necessary details.
Answer:

TRAVEL AND TOURS Attractive package available for Mauritius, 3 nights/4 days, breakfast and dinner, stay at 3-star hotel, sightseeing included. X 10,000 per person. Special discount for early birds. Contact: Sita Travels, 227 Jagriti Enclave, Delhi. Phone: 25362000.

Question 12:
A highly placed IT professional settled in London seeks alliance with an exceptionally beautiful, educated, cultured and tall girl of status Punjabi family. Write a suitable advertisement for the ‘Matrimonial’ column of a national daily.
Answer:

BRIDE WANTED Alliance invited for a very handsome, tall and cultured IT professional 29 years, 180 cm tall NRI settled in London as CEO of a reputed firm. Exceptionally beautiful, highly educated and cultured girl between 21 and 25 and at least 5’-4” tall. Only status Punjabi families. Box 867 B, The Times of India, New Delhi.

Some points to remember 

KENNEL & LIVESTOCK
GENUINE pedigree dogs from Delhi’s genuine Kennel pick any Lhasa Dalmatian, Spitz, Boxer, German Shepherd, Labrador, Dachshund. Ph: 25176456, 25119180, 9811172134.    KP-876-CA
VINAKO offer cute toy black & golden Pom, Poodle, Tan Dachsund, Black Cocker Spaniel, Dalmatian, Golden Retriever, Labrador; GSD GreatdanesBoxer pups. A-2 Naraina 25796911-22, 9810037770    NV-1204-CA

LOST & FOUND
LOST Lease Deed of Property No-15A/4, East Patel Nagar, New Delhi. If found return it to Owner on this same address. Shakuntla.    62538-CA
We Lost From C-102501 to 102510 & Form E-161236. Finder PI. Cont. Jyoti Farm Eqp. & Fab., C-160, Naraina Ind. Area Ph-I, Nd-28 NV-1199-CA

MATRIMONIAL
RC GIRL fair & slim from reputed family working in KSA as staff nurse 27/163 coming on leave. Contact 011-27284177, 0482-643439    AC-2045-CA
ALLIANCE invited for Keralite Christian CSI boy 27/175, working in Ltd Co from employed girl. Apply with Photo to Box 62684-CA Hindustan Times, New Delhi – 110001

MOTOR VEHICLE
FOREIGN Consultants Cielo Gle 1996 last. Original single owner, beautiful excellent condition. 50,000 kms. Fully loaded. # 25738697.    MK -2156-CA

PACKERS & MOVERS
GEETA Packer & Movers for household goods car by Maruti Trailer, local shifting, branches all over India. 011-23521510, 9810200793.    520927-L
GLOBAL Packer & Mover (R) h. hold Indl. cars dom/Intl by sea & Air Br in all main cities 011-23625665 9810410548 Noida 9868064138.    521619-L

PROPERTY
DLF/Sushant Lok, plots/bungalow/flats, shops/ showrooms/offices. Kashyap Estate Consultant: 26101326, 26108165, 9810006767, 9810053788. 521432-L

FOR SALE
PHOTOCOPIERS xerox 102RE Rs. 18000/- quality product, all makes, rental also Cont: Manish Tel- 25790211. Xerox Rs. 8000/- onwards, moneyvalue. NV-1155-CA
BRAND New, German Dish Washer (Famous Miele), with original packing, also Three Year used, Large size Deep Freezer (German Miele) and some Vietnamese Furniture with fine Mother of Pearl work for Sale. Contact-9810111112/26857738/26862277.  62388-CA

TRAVEL & TOURS
4N/5DYS Manali Rs. 5999/- P. cpl. inclusive Del- Manali-del Trfs on Map plan. Goa 3n/4d Rs. 5999/- on CP. Contact:- 26155610, 26140308.    522249-L
19% off on Indian Airlines, 11% off on Jet Airways, 17% off on Air Sahara, free home delivery. Contact: 27481609, 27481610 (24 hours).    522116-L

SITUATION VACANT
Wanted a smart lady personal secretary for Director. Convent Educated, Handsome Salary and Perks. Contact : Saraswati House (P) Ltd., Darya Ganj, New Delhi-110002    55216-SK

Main Characteristics of Classified Advertisements:

• They are categorised into columns according to different classes.

• They are written in short catchy phrases and words.

• The language used is simple, factual and formal.

• They are short, concise and to the point.

• All the relevant information is provided.

• Contact name and address is given.

• They are written in a box to attract attention.